Client: c308 Marketing
Digital-first agency specializing in large-scale
web strategy & implementation

Client: c308 Marketing
Digital-first agency specializing in large-scale
web strategy & implementation

Client: c308 Marketing
Digital-first agency specializing in large-scale
web strategy & implementation

Playful disclaimers and product features surrounding a free, click-to-download display font.

Client: c308 Marketing
Digital-first agency specializing in large-scale
web strategy & implementation

Tongue in cheek nicknames and/or synopses for the clients featured in an agency’s work portfolio.

Client: c308 Marketing
Digital-first agency specializing in large-scale
web strategy & implementation

Tongue in cheek nicknames and/or synopses for the clients featured in an agency’s work portfolio.

Client: c308 Marketing
Digital-first agency specializing in large-scale
web strategy & implementation

Tongue in cheek nicknames and/or synopses for the clients featured in an agency’s work portfolio.

Client: c308 Marketing
Digital-first agency specializing in large-scale
web strategy & implementation

Creed Noah Real Estate prides themselves on incomparable research and integrity. They have strong relationships with residents throughout rural Idaho, and can follow up directly with farmer associations, government zoning officials, contractors, and water/energy departments to answer any questions buyers might have. With this headline, their dedication and mission blend to set the perfect tone.

Client: Creed Noah Real Estate

With a product as misunderstood and adaptable as journey-visioning software, the client required a headline capable of cutting through customer doubts and competitive legalese. This clear promise of logic is a breath of fresh air in a sector that is perpetually on its heels, reacting to ever-changing shopper behavior.

Client: Alterian
Purveyor of Real-Time Journey Orchestration Software

One of several headlines developed under the “Families Wanted” campaign.

Client: Crane Creek Country Club
Country Club

Client: Life’s Kitchen
Culinary & life skills training for at-risk youth

Client: Life’s Kitchen
Culinary & life skills training for at-risk youth

The above narrative(s) bookended a capital campaign brochure for Life’s Kitchen. Facts, statistics, case studies, and information regarding the organization’s financial goals filled the pages between these write-ups.

Client: Life’s Kitchen
Culinary & life skills training for at-risk youth

S4 Sport is a sunscreen that’s tested by, and targeted towards, extreme athletes. Action photos and product shots accompanied each headline in their original format, but have been cropped above for easier reading.

Client: S4 Suncare
Sunscreen and skin-care products

Keep Adrenaline Pure is the primary tagline, headline, and #hashtag for the entire S4 brand. I also wrote most of the S4 website, including this section from the homepage that explains the science behind their sunscreen. It also pays off the “Pure” rallying call.

Client: S4 Suncare
Sunscreen and skin-care products

Client: S4 Suncare
Sunscreen and skin-care products

This is one of several billboards created for the J.R. Simplot Company to help promote their “Committed to Community” campaign in Southeastern Idaho.

Client: The J.R. Simplot Company
Global agribusiness and food producer

This is the first piece of a direct mail campaign centered around paper tigers (i.e. candidates that look good on paper but fail in the workplace). The round logo wreathed in microcopy, above, was printed on stickers and used to seal the envelopes.

Client: Asante Alliance
IT Staffing & Consulting

This door hanger is one piece of a larger campaign. While I wrote much of the copy, the end result is a true child of collaboration.

Client: Cougar Mountain Software
Accounting Software